5 brands that tried way too hard to be cool
It can be extremely difficult for brands to deliver something that ticks all the right boxes. Sometimes, big brands can even tarnish their names through advertising fails. Whether by being sexist, tone-deaf or racist, many brands end up ruining their reputations through terrible marketing campaigns.
Unfortunately, these brands desperately try to be cool amongst the masses but often fail spectacularly. From the infamous Pepsi advert with Kendall Jenner to the cringe-worthy Peleton advertisement,